the leader in on-demand marketing, selling and processing solutions for the
nation's top insurance carriers, distributors and producers, today announced
that Standard Insurance Company ("The Standard") achieved strong
agent adoption of PolicyEX®, iPipeline's interactive, electronic
policy delivery solution, during the past 6 months. PolicyEX provides a
state-of-the-art dashboard that provides visibility into all stages of the
electronic delivery process and simplifies the review, e-signing, and issuance
"Speed to market
is critical when policy issuance hinges on several key steps. Electronic policy
delivery streamlines agent and consumer reviews and drives placement ratio
lift. PolicyEX provides insight into policy status, eliminates traditional
distribution costs, speeds delivery, and gets policies in force sooner,"
said Tim Wallace, CEO, iPipeline.
"The Standard's launch of e-Policy is a
great example of what can be accomplished in a brief period of time by
promoting its use among agents. In six months, The Standard has electronically
issued thousands of policies and experienced a 97% consumer approval rating for
"The Standard saw
a big increase in adoption when we launched our PolicyEX Incentive Program. We
made it acceptable for agencies to put their 'toe in the water' by setting them
up and delivering policies to specific agents. This step-by-step approach led
agents to see how easy it was, and they started to prefer electronic delivery
to paper. So did the consumers," said Dawn McMaster, Assistant Vice
President of Individual Disability at The Standard. "We shared success
stories with agents and used them to overcome concerns that consumers won’t
like electronic delivery. Now it's possible to substantially accelerate policy
delivery, which helps agencies exceed the expectations of their producers. The
consumers love it and the numbers speak for themselves. We are experiencing 20
percent increases in policies sent electronically month over month to
distributors and expect to issue 10,000 e-Policies this year."
To read the full press release at iPipeline, click here.